A promotional laser pointer is an excellent way to advertise a business. Laser pointers can be used for everything from business purposes to entertaining a pet cat, and are one of the longest lasting promotional items available. Gone are the days of the single-style laser pointers with a boring look and simple application; laser pointers now come in a wide variety of styles, colors, and functions. This can make choosing a laser pointer to promote your business a surprisingly tricky decision. Here are some things to keep in mind when looking for the right promotional laser pointer.
Style
Always keep your recipients in mind. The style of promotional laser pointer given to a number of students will be drastically different than those intended to be given to other businesses, or even the employees of your own. A plastic or simple laser pointer would be more appropriate for a group of youth than fellow business executives, who would appreciate, and use, a classier, higher powered design. Be sure that the style selected is large enough to accompany your logo or business information clearly – you want to be sure that your branding stands out in addition to the style selected.
Function
Nearly any promotional item can include a laser pointer, so keep multi-functional items in mind. Many laser pointers come with USB drives, which can be incredibly useful to nearly any recipient. This keeps your branding highly visible, as nearly every one uses USB drives on a frequent basis. Students and other youth may get more use out of the USB aspect of the laser pointer than anything, and your fellow business executives will appreciate its multi-functional ability when transferring power point presentations from their personal or business computers to those in use at conference facilities.
Many other promotional laser pointers are included as part of a pen set, which is another common but incredibly useful item. As with USB drives, a laser pointer attached to a pen is significantly more likely to have your branding seen on a daily basis than by giving away a laser pointer on its own. There are many types of pens to choose from, so keep your target recipient in mind when selecting the style of pen.
Other laser pointers come attached to a key ring, making them ideal key chains. Since almost everybody carries around at least one set of keys, this is also an idea to keep In mind when shopping for the right laser pointer. Those attached to key rings are less likely to get lost, making your brand visible for a longer period of time.
Color
Laser pointers used to come in just one color, red, and that was it. Now, they are available in a variety of shades, from red to blue to green, and some even have dual-color options. Those using laser pointers for business purposes may appreciate having the option to choose their color, so keep this in mind when shopping around.
