Going to a trade show can be a very low cost marketing and advertising opportunity that gives you a lot of exposure to new clients, customers and even potential investors. However, getting the attention with all the other businesses also at the fair can be difficult if you don’t have one of the more eye-catching and professional looking trade show exhibits.
To make matters worse, often businesses, especially those with limited marketing and advertising dollar, try to save a bit by choosing a lower cost exhibit design. Not only does this detract from the overall appearance of your trade show exhibits but it may also take away from the impression of your company, your services or your brand.
Budget Ideas for Trade Show Exhibits
You may be surprised to find just how reasonably priced really unique and very well crafted trade show exhibits actually are to purchase. If you shop around and find a company that specializes in this type of marketing you will see that there is a range of sizes, materials and options to consider that will work with virtually any budget.
If you are considering buying trade show exhibits for a limited spending budget look for models that allow you to change out the graphics without having to completely purchase a new display. This is a very low cost option that will give you years of use with the frame easy to store, travel with and set up wherever you may go.
Use Technology to Your Advantage
With the options today to use technology in everything from digital displays to photomurals for your tradeshow exhibits this is a great way to really make your display your own.
You can choose images, colors and even your company logo to help with branding and brand recognition while also promoting your products and services. Since your branding and colors won’t change, these will only have to be replaced as needed, while you can order or design new message and promotional materials to support your current campaign.
You don’t have to go low tech or poor quality even if you are on a budget when it comes to your trade show exhibits. You may even be able to find a sale or clearance design that is a great value at a terrific savings is you shop online and keep on top of sales and promotions.
